BGV Badische Versicherungen | Germany | 76xxx Karlsruhe | Permanent position | Full time / Home office | Published since: 25.02.2026 on stepstone.de
Customer Experience Manager / Customer Communication (m/f/d)
The BGV is the leading insurer in Baden with first-class solutions for clients and clients from the municipal, private and corporate sectors. For over 100 years we have been there with passion and reliability for the people in the region and throughout Germany. We are more than an insurer. We take responsibility in our home country and are a strong partner of diverse commitment. As an insurer and employer, we remain at the heart of time and take the chances of new challenges. And we are looking for you as colleagues who, like us, are reliable and grounded, but also dynamic and proactive. Team players who want to push things and make things better - professionally strong and humanly fair. Our collegial coexistence and a strong community make us a BGV team. At our location in Karlsruhe we are looking for you for our marketing department at the next time as Customer Experience Manager (m/w/d)
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Your tasks • Your profile • What we offer
You are responsible for the continuous development of the customer experience across all – in particular digital – contact points and ensure consistent, cross-channel and future-oriented customer journeys You develop automated communication lines and accompany our customers personalized along their entire customer journey with a special focus on marketing touchpoints You design targeted campaigns for existing and existing customers You systematically evaluate customer feedback from qualitative and quantitative sources (e.g. NPS, surveys, interviews or digital analyses), derive concrete measures In projects, you actively introduce the customer-centric perspective and ensure that customer needs are strategically and operationally taken into account Along the entire customer journey, you will identify ongoing improvement potentials and drive their implementation forward independently You work closely with internal departments and external partners to ensure consistent and brand-friendly customer experience
Complete degree in economics, marketing, communication, psychology or comparable qualification Multiannual professional experience in customer experience management, customer journey management, touchpoint management or in comparable topics Embossed analytical and conceptual skills as well as experience in dealing with popular marketing and analysis tools Experience with methods such as customer journey mapping, user story mapping and agile working methods Innovation joy, implementation strength and a structured, independent way of working Very good communication skills as well as the ability to present complex facts in a comprehensible and convincing manner fun in interdisciplinary cooperation and to actively shape relationships
Exciting & development: responsible tasks, space for ideas and further development, employers with tradition and solid roots in Baden Commonly strong: family togetherness, company celebrations, sports events as a BGV team, common torvil at KSC, SC Freiburg and the Rhine-Neckar-Löwen Financially attractive: Remuneration by collective agreement of the private insurance industry, additional holiday and Christmas money Well secured: employer-funded occupational pension schemes (ZVK), asset-effective benefits, versatile employee discounts, etc. on own insurance contracts Flexible & individual: flexible working hours, sliding time, mobile work, 38 h/week, 30 vacation days, life work time account Family-friendly: promotion of part-time, farm nursery, childcare, families as an important part of our corporate culture Top equipped: modern working environments, BGV grant to mobile workplace, latest technology Ideally accessible: very good transport connection to motorway and public transport, own car park, E-loading facilities, public transport subsidy Healthy: own operating restaurant with daily fresh lunches, free water, operational health management with sports courses, consulting services and support grants
Location
 | BGV Badische Versicherungen | |
| 76131 Karlsruhe | ||
| Germany |
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