IST - Hochschule für Management GmbH | Germany | Deutschland gesamt deutschlandweit | Apprenticeship | Full time | Published since: 17.04.2026 on stepstone.de
Dual Bachelor's Degree in Communication & Media Management - Dual Studies
You are passionate about media, communication and digital content – from social media to online formats to classic media? You want to understand how media are strategically planned, produced and marketed? Then make your interests a profession and start your career in the media and communication industry with the dual study “Communication & Media Management” at the IST High School for Management. You also have the opportunity to tailor your studies individually according to your personal interests and to specialize specifically. Possible depressions include: Creation and staging Brand communication Advertising and media psychology Corporate Communication – Strategy and Implementation Advanced Online Marketing Sustainability Management/Sustainability Management International Management
Facts at a glance State-approved academic Bachelor's degree No Numerus Clausus Study possible without a degree Linking theory and practice meaningfully, learning flexibly in terms of time and location Lecturer: Inside are industry experts: Cooperation with cooperation partners enable exciting practice days and networking Wide selection of exam dates and locations throughout Germany tuition fees are taken over by the employer and you receive a salary The IST team will support you with all questions about your studies Duration: 7 semesters Start dates: 1st April or 1st October - Other start date possible after consultation. .
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Your tasks • Your profile • What we offer
You are passionate about media, communication and digital content – from social media to online formats to classic media? You want to understand how media are strategically planned, produced and marketed? Then make your interests a profession and start your career in the media and communication industry with the dual study “Communication & Media Management” at the IST High School for Management. You also have the opportunity to tailor your studies individually according to your personal interests and to specialize specifically. Possible depressions include: Creation and staging Brand communication Advertising and media psychology Corporate Communication – Strategy and Implementation Advanced Online Marketing Sustainability Management/Sustainability Management International Management
Facts at a glance State-approved academic Bachelor's degree No Numerus Clausus Study possible without a degree Linking theory and practice meaningfully, learning flexibly in terms of time and location Lecturer: Inside are industry experts: Cooperation with cooperation partners enable exciting practice days and networking Wide selection of exam dates and locations throughout Germany tuition fees are taken over by the employer and you receive a salary The IST team will support you with all questions about your studies Duration: 7 semesters Start dates: 1st April or 1st October - Other start date possible after consultation.
Participation in the content, creative and visual conception of media, marketing and communication measures Support and further development of online marketing and social media channels including content planning Support in the development, planning and implementation of marketing, sales and communication strategies Analysis, evaluation and preparation of key figures as well as creation of reports on success measurement Cooperation with media and communication related projects in cooperation with various departments or external partners
You have (special) abitur or an equivalent school degree such as a master title, specialist degree or a completed 2-year vocational training and at least three years professional experience Creativity and team skills Embossed communicative skills and hands-on mentality High self-motivation Reliability & sense of responsibility Structured, organized & flexible
A well-founded combination of economic know-how, media-specific expertise and practical management knowledge A holistic understanding of economic, social and media relations Development of professional, methodological and social skills for everyday work in media, communication and management You learn to plan, manage and implement central business processes in an operational and strategic manner High practicality: In addition to your work in the company, you work on your own media and communication projects – e.g. for social media, online formats, radio, TV or print Further information on the dual Bachelor of Communication & Media Management can be found here:
Career opportunities You can complete the dual study “Communication & Media Management” in various areas Advertising, marketing and communication agencies Radio and Television Print and music publisher Media planning and distribution Video studios Film productions e-commerce and online marketing
How do I find a training place? You can also find a wide selection of job offers and open places of companies in Germany where you can study dual “prevention and health promotion” in the Jobbörse www.joborama.de of the IST High School for Management. If you haven't found any training yet, please contact us. We have many partners who still offer free dual courses. You can get the student advice by phone +49 211 86668 0 or by email to kommunikation@ist-hochschule.de. We help you find out!
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Location
![]() | IST - Hochschule für Management GmbH | |
| deutschlandweit | ||
| Germany |
The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.
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