Marketing Manager (m/f/d)

Trust something new, grow beyond itself and redefine the boundaries of the feasible. That is exactly what our employees can and should live daily. To set the pace with our innovations and make it great. Because there are a lot of fascinating people behind every successful company.

ZEISS employees work in an open and modern environment with numerous development and further training opportunities. Our culture is characterized by expert knowledge and team spirit. All this is supported by the special ownership structure and the long-term goal of the Carl-Zeiss Foundation: to advance science and society together.

Today dare. Inspire tomorrow.

Diversity is part of ZEISS. We look forward to your application regardless of gender, nationality, ethnic and social origin, religion, world view, disability, age as well as sexual orientation and identity.

Apply now! In less than 10 minutes. ZEISS Microscopy – Innovation to the smallest detail! ZEISS Research Microscopy Solutions is a global leader in the production of microscopy systems for the visualization of the smallest structures and particles in the fields of research and science. Our light, electron and X-ray microscopes as well as software solutions that use AI technology enable groundbreaking discoveries both in bioscience and material and industrial research as well as in training and clinical practice. Namous scientists trust in their research on ZEISS microscopes, including Robert Koch, who discovered the tuberculosis pathogen around 1900. Your role Planning, control and optimization of marketing measures and customer journeys along the entire product life cycle

Analysis of market, competitive and performance data and derivation and implementation of effective measures

Adapting global campaign and journey frameworks for regional requirements in compliance with corporate standards

Coordination and operational care of product and solution portfolios over the entire life cycle

Planning, implementation and monitoring of product launches including accompanying sales promotion measures

Cooperation with global and regional stakeholders to ensure smooth project processes

Creation of marketing plans, sales forecasts and reporting on the effectiveness of measures and processes

Identification of optimization potentials and implementation of pragmatic improvements

completed studies in marketing, communication or BWL or comparable training with relevant professional experience

multi-year professional experience (min. 5 years) in marketing, product marketing or customer experience management, ideally B2B

Experience in digital marketing and customer journeys

analytical competence and experience in the optimization of marketing measures based on KPIs

structured, pragmatic working and secure project management

Communication strength, enforcement capacity and joy in cooperation with different stakeholders

very good knowledge of German and English

Interest in technology, science and innovative solutions