Praktikant*in Social Media & Owned Channels (Pflicht-Praktikum)

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Number: MER0003O6X The ''Social Media & Owned Channels'' (MX/DAS) department is responsible for corporate social media governance as well as the digital activation on the global brand channels of Mercedes-Benz (Social Media Platforms, Digital Retail Marketing/Digital Signage at the Point-of-Sale, Global Brand Hub). The Team Content, Planning & Activation is responsible for the editorial planning of the global Mercedes-Benz social media channels and brand hubs and orchestrates the delivery, scheduling, playing out and analysis of content along all currently used platforms (Instagram, TikTok, LinkedIn, YouTube, Facebook, X, Website, Digital Signage). The range of tasks includes consulting content-producing areas as well as implementing own concepts for Always-On communication and First-Mover strategy of the Mercedes-Benz brand on social media. Student support should be actively involved in the further development of the social media channels and, in addition to operational assistance in day-to-day business, also provide creative input to current trends and content formats. Responsibilities and responsibilities: Working with the Always-On-Coverage of the Mercedes-Benz Social Media Channels, including the planning and implementation of Micro-Content productions Development of communication strategies especially for short video formats setting up a trend radar with the aim of quickly putting on current social media trends Management of user-generated content in coordination with cross-departmental business units (e.g. Mercedes-AMG, Markets, MB Classic) and testing on criteria of the group-wide social media quality gates Consultation of content-producing areas and implementation of voting dates and bodies Processing visually appealing concepts and reporting for special topics Support in the social media coverage of communication events such as digital world premieres, cooperations, trade fairs and events The mandatory practice can begin from mid-October 2025.

Course with focus Marketing / Communication / Audiovisual Media / Social Media / Business Administration Extensive experience and knowledge in the field of digital media and social media, knowledge of digital developments/trends and content marketing Experience in operational and strategic communication of brands and companies on social media Flexibility to support complex projects in a fast, dynamic theme field Creative feel and experience with content production and/or image/video processing desirable Hands-On Mentality and Team Spirit Safe appearance, presentation security, self-responsibility Flexibility for travel activities English language skills Driving licence class B required Please note that your internship at this site must have a prescribed mandatory share. Additional information: Of course, without formalities, we are not. Therefore, we ask you to apply exclusively online and to apply for your application a CV, current enrollment certificate with a specification of the semester, current grade, relevant certificates, if necessary. In addition, proof of compulsory internship and proof of the period of study (maximum size of the annexes 5 MB) and in the online form to mark your application documents as 'relevant for this application'. Further information on the setting criteria can be found here. Members of countries outside the European Economic Area may send their residence/work permit. We are particularly pleased to receive online applications of disabled people and disabled people. If you have any questions, you can also contact the SBV-Zentrale@mercedes-benz.com for the location's heavy-handed representation, which you would like to support in the further application process after your application. Please understand that we no longer accept paper applications and there is no claim to return. Questions about the application process will be answered by HR Services by e-mail to myhrservice@mercedes-benz.com or by phone: 0711/17-99000 (Monday to Friday between 10-12 am and 13-15 pm).

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