Team Leader Direct Marketing (m/f/d)

You take over the professional leadership and further development of a team of about ten employees in the field of direct marketing. You design, tax and analyze cross-media marketing measures to attract new customers and recover existing customers for the subscription of heise. In addition, you develop targeted marketing strategies and implement them independently. The leadership and responsibility for budget and budget goals is in your hands. External service providers, including advertising agencies and online marketing partners, select and tax them. You open up new digital marketing channels and promote the corresponding know-how in the team (e.g. Social Media, SEA). In addition, you are actively promoting interdisciplinary communication with editorial, product management, customer service and technology (web development, data management).

You have a degree in the field of economics, BWL, marketing or comparable training. Multiannual professional experience in marketing as well as expertise in online marketing, ideally in the media sector, you already bring. You are a persuasive leader and have experience in the professional leadership of teams. You are familiar with (digital) marketing channels and their strategic use. A safe occurrence, sovereignty, team capacity and communication strength are among your strengths. Own initiative, strategic thinking and hands-on mentality characterize you. Good knowledge of German and English complete your profile.

An exciting activity with its own design possibilities in an established and co-worker-oriented enterprise with a family-shaped working atmosphere and flat hierarchies. You work in a dedicated and qualified team – the development of each individual is very important to us. An effective working environment that focuses on joint work in the office, combined with flexible and hybrid working models. Through our employee fitness program Hansefit and our Corporate Benefits we create a pleasant balance to the office everyday. We also offer you great employee events such as our summer festival or regular sundowners, a canteen with free lunches and much more. Of course you get free access to all heise products, including the heise academy. .