Snipes SE | Germany | 50xxx, 51xxx Köln | Permanent position | Full time / Home office | Published since: 14.01.2026 on stepstone.de
SEA Performance Marketing Manager (m/f/d)
Since the opening of the first SNIPES store in 1998, SNIPES stands for more than just streetwear. Deeply rooted in hip hop, basketball, football and dance, the retailer combines street culture, community and fashion. With over 800 stores in Europe and the USA as well as the online shop, SNIPES not only offers sneakers and streetwear from global brands such as adidas, Nike and New Balance, but also exclusive SNIPES collections and limited drops. From unique global partnerships with DJ Khaled or the French football club PSG to local collaborations with key figures from the scene – SNIPES is an integral part of the Street Culture Community.SNIPES is not only retail but a movement that connects people worldwide. The company supports the community with numerous projects that promote talent and offer young people a platform. SEA Performance Marketing Manager (all genders)
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Your tasks • Your profile • What we offer
Control SEA campaigns: Operational planning, implementation and optimization of our Google Ads & Microsoft Ads campaigns (Search, Shopping, Display, Performance Max) Performance in mind: Daily analysis & data-driven optimization along key KPIs such as ROAS, CTR, CPC & Conversion Rate Structure & Scaling: Building, Maintenance & A/B Testing of Campaign Structures for Maximum Range & Efficiency Developing strategy: Transverse SEA Strategies for Qualified Traffic, New Customer Recovery & Revenue Growth Managing Budget & Forecasts: Control of Donation and Ensuring ROI Goals Reporting & Insights: Create dashboards, evaluate data and derive clear recommendations for action Teamwork & Trends: Close collaboration with Paid Social, SEO & CRM and observation of market & competition trends
Professional experience: At least 2 years of experience in the SEA or performance marketing environment Expertise: Secure handling of Google Ads, Microsoft Ads, Google Merchant Center and ideally tools like Channelpilot Analytics & Reporting: Experience with Google Analytics 4 (Events, Attribution), Looker Studio, Power BI or comparable BI tools Analytical Thinking: Ability to create, interpret and present performance dashboards independently Working & Skills: Structured, Quality-Oriented Operation, Teamability, Communication Strength and Hands-on-Mentality Teamwork: Experience in cooperation with interdisciplinary teams such as e-commerce, CRM, brand and affiliates Nice to have: knowledge of sneakers, streetwear or fashion/retail, ideally from a dynamic e-commerce environment
Continuing training / Jobticket / Jobbike / Employee parking / Personal discount / Urban Sports Club / Company Gym / Canteen /Mobiles Work / Events / Corporate Benefits / Operational retirement
Location
 | Snipes SE | |
| 51063 Köln | ||
| Germany |
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